Our Purpose and Strategic Priorities
Building the future of ASEAN — for the people and businesses within, and connecting with, ASEAN.
Guided by our values and supported by our fundamental strengths, we focus on supporting our customers as we drive performance across our franchise.
Our approach to supporting our customers is based on a long-term mindset to stay prudent and disciplined in balancing growth with responsibility.
Guided by our values and supported by our fundamental strengths, we focus on supporting our customers as we drive performance across our franchise.
Our approach to supporting our customers is based on a long-term mindset to stay prudent and disciplined in balancing growth with responsibility.
Our Strategic Focus
Create financial solutions that are personalised to individuals and businesses to help them achieve their personal and business financial goals through our omni-channel approach.
Help customers grow sustainably and integrate sustainability into our business and operations to drive responsible growth for positive and meaningful impact to the economy, society and environment.
Connect our customers across ASEAN, with Greater China and the rest of the world, through our sector specialisation, ecosystem partnerships and integrated digital platform, using a One Bank approach.
Build employee pride through fostering a culture of care, growth and trust, as we attract and grow our own timber.
Our Fundamental Strengths
Robust governance and risk management; strong capital and funding base
Established and integrated network
Diverse pool of talent and expertise
Asian heritage and Southeast Asian roots
Our Values
Honourable
Enterprising
United
Committed