Our Story

UOB is rated as one of the world's top banks, ranked 'Aa1' by Moody's Investors Service and 'AA-' by both S&P Global and Fitch Ratings. With a global network of 500 branches and offices across 19 countries in Asia Pacific, Europe and North America.

In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices throughout the region.

Our Values

Honourable

We act prudently to fuel your success, maintaining the highest professional and moral standards. We do what is right for you through discipline, clarity, and courage.

Enterprising

We were built with an enterprising spirit, demonstrated through thought leadership, keen insight and a forward-looking mindset.

United

We work as a team to achieve individual and corporate goals with cooperation, mutual respect and loyalty.

Committed

We are committed to build a better tomorrow. We ensure that UOB is a trusted source of stability, security and strength.

Our Commitments

Our commitments make us who we are. Guided by our time-tested values of honour, enterprise, unity and commitment, we are focused on building the future of ASEAN.

Treat you fairly

We maintain the highest professional and moral standards with you. We pride ourselves on doing what is right for you and your best interests through discipline, clarity, and courage.

Provide you with the right solutions

Our solutions help you make the most out of your experience with us. We provide expertise and knowledge to guide you in managing your financial needs.

Know you personally

The value we place on relationships is reflected in our desire to make every experience tailored to you. Through learning your preferences and understanding what matters most, we make every experience all about you.

Be there when it matters

Our commitment to you never wavers. We dedicate ourselves to always being there for you, offering relevant, personal guidance backed by a seamless and consistent delivery centred on your goals and ambitions.

Our Commitments

Our commitments make us who we are. Guided by our time-tested values of honour, enterprise, unity and commitment, we are focused on building the future of ASEAN.

Treat you fairly

We maintain the highest professional and moral standards with you. We pride ourselves on doing what is right for you and your best interests through discipline, clarity, and courage.

Provide you with the right solutions

Our solutions help you make the most out of your experience with us. We provide expertise and knowledge to guide you in managing your financial needs.

Know you personally

The value we place on relationships is reflected in our desire to make every experience tailored to you. Through learning your preferences and understanding what matters most, we make every experience all about you.

Be there when it matters

Our commitment to you never wavers. We dedicate ourselves to always being there for you, offering relevant, personal guidance backed by a seamless and consistent delivery centred on your goals and ambitions.

What We Do

Personalisation

We create solutions tailored to your unique needs with data and insights.

One Bank For ASEAN

Connect directly to businesses big and small, across supply chains and sectors, on one integrated platform.

Sustainability

We stay committed to forging a sustainable future by contributing to the growth of the region’s social, economic and environmental sectors.

What We Do

Personalisation

We create solutions tailored to your unique needs with data and insights.

One Bank For ASEAN

Connect directly to businesses big and small, across supply chains and sectors, on one integrated platform.

Sustainability

We stay committed to forging a sustainable future by contributing to the growth of the region’s social, economic and environmental sectors.

Our Brand

Our Logo

UOB’s logo comprises the iconic red five-bar logo mark and the abbreviated name “UOB” in a modern and simple logo type.

Derived from the traditional Chinese ‘five-bar gate’ system of counting in fives, the logo mark symbolises security and unity. The simplicity of the logo type reflects the Bank’s focus and clarity.

Our Seal Mark

The Seal Mark is a signature that illustrates our strong Asian heritage and origin. A contemporary interpretation of a traditional seal design with modern-day Chinese characters, the Seal Mark enhances any material it appears on with its unique style.

Our Colours

With refreshed, digitally-friendly shades of blue and red, the updated UOB logo reflects our progressive vision and connects us to our ASEAN roots, amplifying our ambition for a brighter future for this region.